TNQ Sponsorship launched and operated its very own dot com project, cricketgurus.com in 2000. cricketgurus.com is a web site that hosts an online community of cricket enthusiasts centered around its unique copyrighted contest concept. cricketgurus.com went on-line in January 2000. The site attracted sponsorship and corporate support from Britannia Industries Limited, Reebok India Company, ICICI Limited, ITC Limited and Australian Unity and has now been sold to CricInfo (P) Limited.